Boardwalk Style Council to redefine the Conventions of Fashion

Stylish, savvy, smart, and sexy; that is what the Boardwalk Style Council is all about.

Led by the Style Council ambassadors; Ms. Justine Gabionza, one of Boardwalk's esteemed celebrity endorsers, and Gerald Sison, one of our established fashion models, Boardwalk assembled some of the finest names of the runway to be at the forefront of fashion for the Filipino and to be collectively known as the Style Council mannequins namely; Edward Raven, Koloud Alshammari, Sirene Sutton, and Job Gayta.

Joining them will be our resident style genius, Avel Bacudio, and our stylists Aimee Velasco, Bea Albert, and Nasia Cammayo.

Together, they will be the Boardwalk Style Council, Boardwalk's champions in the world of fashion who will give new meaning to what's stylish, sophisticated, classic, and modern. Why? Because based on their stature in the industry, they have earned the right to do so. How? That's where the fun starts.

The Boardwalk Style Council will educate the Filipino people and improve their sense of style and fashion by addressing their concerns on what to wear and what NOT to wear.

As Boardwalk's fashion ambassadors, they will also live by the company's ''Angat Sa Porma'' campaign wherein they will strive to empower the lifestyle of every Filipino by improving the way they look, see, and carry themselves through the stylish, fashionable, and truly avant-garde clothes only Boardwalk can deliver.

Together with Boardwalk's resources and vast array of modern fashion pieces, the Boardwalk Style Council will set new trends in the fashion industry and be able to dictate what's hot, what's not, what's poppin' and what's just plain embarrassing.

For them to be able to communicate with the young and hip generation, the Boardwalk Style Council will make themselves available on social networking channels like Facebook and Twitter where they can promote social responsibility and talk about various topics on fashion and lifestyle.

The Boardwalk Style Council stays true to the company's mission to uplift the lives of every Filipino by improving the way they present themselves to the world.